Campaign on awareness concerning parking spaces reserved for disabled people
People with spinal cord injuries have a legitimate ambition to lead active and productive lives, have access to leisure activities, to study and to integrate into the labor market. Social participation of these people is however dependent on their mobility, which often involves using an adapted vehicle.
Regular parking spaces, due to their size and location, generally do not allow for disabled access to a building in a secure manner. Parking spaces reserved for disabled people are equipped to enable them to be able to get of their vehicles.
However, various factors mean that users of these reserved parking spaces cannot enjoy this necessary tool for their social integration. For example:
• the ratio between the number of existing spaces and the number of users;
• lack of harmonization in the area of signage and reserved parking, including the governing practices;
• lack of respect for other drivers who are parked in a reserved spot without a sticker;
• the lack of consistency by the authorities for offenders;
• the multiplicity of authorities having jurisdiction in these issues.
The issue of reserved parking is complex and it is likely that the issues associated with this issue will be growing in the coming years, partly because of an aging population.
MEMO-Que conducts an annual provincial awareness campaign working with a large number of partners from different backgrounds: community organizations, government institutions, police, municipalities and individuals.
Each year a number of measures are put forward to improve respect for reserved parking and especially to inform the public of their importance. For example, production and dissemination of educational materials, canvassing on both municipal and provincial levels to educate our elected officials to the situations experienced by legitimate users of these reserved places, conducting citizen patrols on the ground, and holding press conferences.
Some actions taken during the last campaign:
Short film “Just 2 minutes’
Production and distribution of a short viral awareness entitled “Just 2 minutes” produced jointly with the production company and the agency Alt Cart1er communication.
- Viewed nearly 400,000 times on the Internet (April 15, 2011), causing over 650 comments from users;
- Built in the educational kits from several driving schools;
- Distributed to patrol various police departments;
- Awarded the Grand Prix in the category Film Crea-Off TV.
Press Release April 11, 2011
Launched our awareness campaign on parking spaces
Very positively received and a very positive reflection on the work done by MEMO Que
Press Release April 8, 2011
Invitation – Citizen Patrols at work in Quebec City
Press Release November 29, 2010
“Just 2 minutes’; MEMO-Qc launches a short film to raise awareness of parking spaces for people with disabilities.
Press conference followed by citizen patrols in Quebec
Date: April 8, 2011
Location: Institute of Physical Rehabilitation in Quebec
Development and distribution of kits used for the citizen’s patrol, involving nearly 150 partners, including more than 6000 awareness of good citizenship pages and 1200 tickets, which were then distributed to offenders caught.
We held citizen patrols throughout the month of February 2010.
Press Release February 24, 2010
Meeting – Citizen Patrols at work in the city of Montreal
Press Release February 15, 2010
Meeting – Citizen Patrols at work in Quebec City
Press Release January 31, 2010
You are illegally parked in a spot? – The citizen patrols are watching!
Press Release September 26, 2009
DPA campaign on parking spaces reserved for disabled people: Call for civility
Presentation at a symposium
Date: November 20, 2009
Presentation at the annual conference of INDCP, entitled Disability and reserved parking, issues and challenges, given by Walter Zelaya, General Manager of MEMO-Que, and Eric Gilbert, peer councillor for the Quebec City area
In collaboration with 45 partners across the province (municipalities, local, regional groupings and police services), distribution of more than 600 posters and 17,500 leaflets concerning awareness.